Is your app already obsolete? The new standard for mobile app development services
Just a few years ago, simply having a mobile app was a competitive advantage. Since then, the market has transformed at an incredible speed. This no longer remains the case.
And what is at the forefront of this evolutionary change? It’s AI. In fact, a recent Gartner report predicts that by 2026, over 80% of enterprises will have deployed Generative AI-enabled applications.
This isn’t a distant trend; it’s the new baseline for business. A new standard for mobile app development services is here, and it’s built on intelligence. UK business leaders are no longer just asking for an app; they are demanding a “smart app”, an intelligent tool that learns, predicts, and interacts.
If your mobile strategy doesn’t include AI, you’re building an outdated tool.
What does AI integration actually mean for an app?
AI integration is the engine that gives your app the power to analyse data, automate complex tasks, and interact intelligently. Instead of just being a static digital brochure, your app becomes a high-performance tool that actively solves business problems.
For an organisation, this translates into powerful, real-world capabilities:
- Advanced conversational AI: Moving beyond basic, scripted bots. Modern AI can understand complex conversational language, access your business data securely, and provide detailed, accurate answers to customer or staff queries 24/7.
- Predictive analytics & personalisation: The app learns from user behaviour to offer relevant content, predict needs, and provide personalised recommendations. This is a proven method for driving customer retention and increasing sales.
- Computer vision & voice recognition: Modern apps can use the phone’s camera for practical image recognition (e.g., identifying a machine part for an engineer) or advanced voice commands, streamlining real-world data capture and user interaction.
Why AI is no longer an optional extra?
This shift isn’t just about adding new features; it’s a response to a fundamental change in the business landscape.
1. Your customers expect it
Users are now accustomed to the hyper-personalised experiences offered by global giants. They expect an app to understand their needs, remember their preferences, and make their lives easier. A generic, one-size-fits-all app feels clunky and disconnected.
2. Your competitors are doing it
From finance apps using AI to detect fraud patterns to healthcare apps using it for remote patient monitoring, your competitors are already using AI to build “sticky” products. An intelligent app is quickly becoming the new baseline for a professional business.
3. It drives real efficiency
AI isn’t just for the customer; it’s a powerful tool for your internal operations. An AI-integrated app can automate complex tasks, analyse data for your leadership team, or provide predictive maintenance alerts for your field staff, saving thousands of hours in manual work.
What to demand from your mobile app development services?
Given this new standard, it’s no longer enough to hire a developer who can just “build an app.”
You need a partner that understands data, integration, and security. When vetting mobile app development services, you should be asking how they plan to:
- Integrate the AI model with your app’s code and your existing business data.
- Ensure the AI is secure and compliant with UK data laws like GDPR.
- Build the app efficiently using modern cross-platform technology (like React Native or Flutter) to make an AI-powered app affordable and fast to market.
An app without intelligence is just a container. The value is in the data it uses and the insights it provides.
Don’t build an app that’s already outdated
The standard for a “good” app has been permanently raised. A smart, predictive, and helpful application is the new minimum for staying competitive.
Imobisoft specialises in engineering these next-generation smart applications. We provide expert mobile app development services that integrate AI to deliver real, measurable business value.